Toys are extraordinary objects that span generations. Filled with memories, tears, and laughter, they recall those times when we were just children.

However, these simple objects are now too often imported from the other side of the world and designed to have only one life.

At Simple., we have chosen to create toys that have several lives. Made in France from recycled materials, our toys are designed to be passed down and, one day, recycled in turn.

Like the best stories, our toys are designed to last.